Anonymous's picture

Washington shenanigans

Take a look at Washington’s state-wide library marketing campaign. Lots of information as well as great ideas and pointers to adapt their marketing and awareness campaign to one’s own make-your-library-known bandwagon.

Who’s putting it together?

A statewide committee comprised of library marketing professionals and representatives from all types of libraries is guilding the project. The project is coordinated by the Washington State Library and funded with Library Services and Technology Act (LSTA) funds from the Institute of Museum and Library Services (IMLS).

gina.persichini's picture

Serving teens; serving Bart

At a meeting last week, I had another opportunity to hear Stephen Abrams speak. He said two things that really struck me:

1. Kids in high school now are 40%-60% of the parents bringing their kids to the public library in 10 years.

Wow. Are we serving those high school kids now? How many of them? If they aren’t using us now, will be they bring their kids in 10 years? Can we serve these new parents and kids? Can we communicate with them using the comminication methods that prefer?

Anonymous's picture

"peak libraries"

Here's An Interesting LISWiki Article on the "peak libraries" idea.
Peak libraries is a concept named after the (contested) theory of peak oil. According to the peak oil theory, as the world's oil supply becomes depleted, its supply will diminish along a mathematical curve, causing large economic shifts and forcing alternative power supplies to be explored.

Anonymous's picture

Aussie 2010 vision of the Internet

Found this fascinating 170-page report (no, I didn’t read the whole thing, but c’mon!) via BoingBoing on how the Australian government sees the Internet evolving, and the means by which it’s trying to anticipate how much of a bigger splash the Internet of 2010 will make and how it can be met. Sound familiar? The report makes four distinct definitions, or identifying factors, of Internet evolution by 2010:

1. Basic communications: from fixed to mobile telephony
2. Personal managers: same mobile telephony pushes integrated mobile gadgets
3. Lifestyle junkies: new breed of music/video consumers using, surprise, integrated mobile gadgets
4. Communicating machines: nothing new in 2010 but developing said mobile communication.

gina.persichini's picture

Hurricane Katrina - Impact on Libraries

Hurricane Katrina has affected lives in so many ways; libraries are just one part of the picture. Here are some links about how libraries are impacted by the hurricane:

American Libraries online is gathering a list of how libraries are impacted by the Hurricane.

ALA President Michael Gorman has made a statement that can be found on the ALA Website.

Anonymous's picture

Third "Place"

In a recent email exchange at the Idaho State Library, Jan Wall shared the following URL [], which leads to an article discussing the “third place,” that comfortable place that isn’t work and isn’t home, but is the third place where you find yourself seeking a social outlet, or to meet various needs. Starbucks or a library could be an example.

I haven’t been directly involved in the Futures planning work, but I have coded the web site where much of the work has been done, so in the spirit of a carpenter who feels qualified to lean in, hammer in hand, and tell the architect his view on things, I fired off the following email, which I’ve been encouraged to post here in the blog:

Anonymous's picture

Libraries in the Age of Viral Marketing

On a library mailing list today I learned about the newest groundbreaking Google service:

I guess this is an example of viral marketing in action. It’s gotten me to wondering what should stop libraries from using viral marketing themselves? In recent years phenomena such as librarian action figures, librarians in television shows and movies, and the profession’s own marketing efforts have chipped away at the archetypal librarian’s stately hair bun. So, why must our efforts to inform the public of our services be confined to the droll?

gina.persichini's picture

Great Conference Opportunity!

September 15-16th is the Northwest Interlibrary Loan and Resource Sharing Conference. The 4th Annual conference will be held in Portland over 2 days. It is conveniently scheduled in a way that allows for low-cost travel. The event will include Keynote Speaker Stephen Abrams.

jan.wall's picture


To see what the mindset of our current/future users might be, look at:

Page down and look at item #49, which mentions libraries!


    Anonymous's picture

    Article from the Observer

    When I returned to work, there was this e-mail waiting for me. It seems to be related just to library architecture, but ends up talking about the future of libraries. I enjoyed the article, and thought you might, too… Beth Hill, U of I, Moscow

    Architect of learning
    The reinvention of the college library

    By Sam Allis, Globe Columnist | July 31, 2005

    Good architects are a treat to talk to because they speak the language of
    design — a tongue we rarely hear. Developers and contractors traffic in
    their own argot and, as a general rule, pursue the vocabulary of design with
    the fluency of a Serbian speaking Sanskrit.